Apologizing can be a very hard thing to do. Sometimes people are put in a position where they didn’t directly do something, but they are reflection of what others do. This is especially true when it comes to companies and corporations. companies are groups of people so if one person gets out of line or does something offensive the consequences can be visited upon people who didn’t necessarily commit the offense. This is the position that Steve Ritchie found himself in at the Pizza Company Papa John’s.
Steve Ritchie showed character and class when he came out apologizing to the customers and consumers of Papa John’s Pizza. There were negative remarks made about a specific group of people that was found to be very offensive and rude. Steve Ritchie as a CEO of the company decided to take the matter into his own hands and address the public. Though he released two different apologies the second one was the one that truly connected and showed the remorse of the company. He made it clear that the remarks made we’re not a reflection of him or the values of Papa John’s Pizza overall. In an article from boardroominsiders.com, it says that he wanted the public to know that insensitive racial language slurs in any context will not be tolerated by the company at all. Not only that he took the initiative to train his employees on diversity and understanding other groups of people. This is to ensure that no bigot or negative mindset or attitudes will be manifested in the company again.
According to inc.com, Steve Ritchie made it clear that Papa John’s is of the people. the company with over a hundred thousand employees works for and employs people of every background and ethnicity and diversity is one of their beliefs. Decided that they wanted to go on the road to connect with their consumers to bring them closer. Steve Ritchie (@stevemritchie) handle himself like a true leader and a man of the people. this is how a leader should act and conduct himself when things get rough. He expressed how this was one of the hardest times in his career and how he seeks to change it for the better. This is how to apologize.